How we work
Audit first, always. We do not propose a build before we know what you already have.
The shape of the work
Sources in, one warehouse in the middle, a dashboard you own on the other end.
- Bing
- Tag Manager
- GA4
- Zoho
- HubSpot
- Salesforce
- Supabase
- PostgreSQL
- Custom-built
- Netlify
The sequence
Most engagements run in this order. You can stop after any step and keep what's built.
-
01
Audit
We map every source you have, what each one claims, and where they disagree. You get a written findings document whether or not you continue.
-
02
Build the layer
Warehouse stood up, pipelines written, CRM wired in. Built on your infrastructure, in your accounts, from the start.
-
03
Model the attribution
One model across every channel and the CRM, agreed with you, so there is a single number everyone works from.
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04
Run and report
Ongoing reporting, and media management if you want it. This is the only step that has to be ongoing.
What ownership means
Everything we build sits in your accounts, on your infrastructure, under your billing.
Engagement
How the work is usually structured.
Project
A defined build with a start and an end, priced up front. [TYPICAL PROJECT RANGE]
Retainer
Ongoing reporting, model maintenance and media management. [TYPICAL RETAINER RANGE]
Full partner
All three pillars, ongoing, as your data and marketing function. [FULL PARTNER TERMS]